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About Us

Our editorial team is comprised of seasoned professional writers who were hand selected based on their experience, research and writing capabilities as well as their dedication to transparency and ethics.

The team is kept separate from all other aspects of the business and adhere to the strictest ethical guidelines so you can be confident that every review is unbiased and accurate. The staff is only compensated for the time they invest in the research and writing process—they are in no way incentivized, financially or otherwise, to write favorable reviews. They share our ultimate goal: To provide you, the consumer, with the facts you need to make a smart and confident shopping decision.

BEHIND OUR RATINGS

The Top Weight Loss Way

We take a comprehensive, unbiased approach to our reviews and rankings. Here’s a look at our expert methodology:

research

Research

Research

Before we even look at diet brands and weight loss plans, we do a deep dive into the science. We review research studies and guidance from experts on the most (and least) effective strategies for weight loss. This gives us a solid frame of reference as we assess each diet program.

reviews

Evaluate

Evaluate

Once we’ve established what makes for an effective weight loss program, we use that information to guide our evaluation of individual diet plans. We look at every aspect—from the food and nutrition to the pricing and fine print, to determine how each plan stacks up.

experience

Test

Test

We don’t just take a brand’s word for it—we personally test out each weight loss program, paying close attention to the variety, taste and portions of the food, the shipping process, the level of support available and of course, how sustainable and effective the approach is.

comparisons

Collect

Collect

Recognizing that preferences and palates are not always the same, we check out what real customers have to say about each weight loss program. We collect feedback—both positive and negative, and identify common themes that may be of interest to potential customers.